For years, social media advice sounded like this: “Post every day.”“Share everything.”“Be everywhere.”“Chase the algorithm.” Ironically, the same people who pushed that advice the loudest are now posting less, becoming…
What's the Digital Marketing Trends 2026 like? If you feel like your content isn’t performing the way it used to, you’re not imagining things. Search behavior has changed. Social platforms…
I recently attended the 360 Woman Africa Conference in Lagos, and let’s just say—Mr. Fela Durotoye didn’t come to play. His session on vision left me taking notes like a…
I had an absolute blast at the 360 Woman Africa Conference last Saturday in Lagos. It was one of those events that leave you so inspired, you start rethinking your…
Are you ready to get your first 5 clients? Breaking into the freelance world can feel overwhelming—especially when you're just starting out or building a side hustle and don’t yet…
Ever seen that classic iceberg picture? It perfectly illustrates why new online Entrepreneurs struggle. I’ve been there too. When I first started out, I was mesmerized by the glittering surface…
about startup failure... “Build it and they’ll come”, they said.“Quit your job. That idea will take off for sure”, they told me too.So you jump right in and create your…
You are about to save yourself a ton of wasted efforts and headaches by learning about the SEO mistakes startups make right now. Starting a business is an exciting journey…
Why do you need to escape the 9-5? Some people genuinely enjoy the 9-to-5 life, and it’s easy to see why! It gives you a predictable routine, which can be…
As a new Nigerian business owner, are you curious about how to attract investors to your startup? Nigerian startups and business owners face numerous challenges when attracting investors. One major…